How is louis vuitton




















The fashion group has long since diversified and sells more than just suitcases. It began with handbags and purses, with clothing, jewelry, watches and perfumes following later. And the foundation was laid by a young, talented master suitcase maker who was particularly sensitive to aesthetics and functionality. Products are still made by hand in the Asnieres workshops, and a private museum dedicated to Vuitton forms part of the family estate.

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Change it here DW. COM has chosen English as your language setting. COM in 30 languages. Deutsche Welle. Audiotrainer Deutschtrainer Die Bienenretter. November Chanel's new price increase. The different sizes of the Louis Vuitton Keepall.

Everything about the Chanel 19 bag. My Cart. Home News History of the brand: Louis Vuitton. History of the brand: Louis Vuitton. Posted on Jul 10, The history of one of the most iconic luxury brands Youth of Louis Vuitton Louis Vuitton was born into a working-class family; his father was a farmer and his mother a milliner. Setbacks Because of the popularity of all Louis Vuitton designs, the company suffered from plagiarism a lot. Creating iconic bags and expending the business Throughout the s Louis Vuitton really expanded their business, as they started introducing bags and items next to their famous trunks.

Some iconig Louis Vuitton bags - by Etoile In Louis Vuitton was able to re-invent their classic canvas, thanks to new technologies. The first creative director It was only in when Louis Vuitton appointed their first ever Creative Director. Marc Jacobs, Louis Vuitton's first Creative Director is responsible for their step into the fashion world - by Louis Vuitton Thanks to Marc Jacobs as the creative director, the first decade of the new century was all about launching new products.

Explore November Chanel's new price increase. What sets LV bags apart is that each one is individually handmade. Exclusivity is another secret to the success of the brand. Louis Vuitton has always tried to counter mass production with short term limited edition series. This means that not everyone will own the same bags, and means that those who do get their hands on a limited edition bag, get fantastic exclusivity.

When products come out in small numbers, a buzz is created instantly and people crave the latest style of bag. Because of this scarcity, waiting lists become longer and longer and the products even more desirable. Visiting a Louis Vuitton store is a luxurious experience in itself. Louis Vuitton keeps on inventing itself and is successful because it adapts to the need of its customers.

Louis Vuitton knows how to innovate and stay true to their classic traditions at the same time. Through numerous collaborations, the brand has worked with artists and designers such as Jeff Koons, Takashi Murakami and Pharrell Williams who have all created their own limited edition lines.

These series help the brand connect to new and younger audiences. The simple but elegant LV monogram is recognisable all over the world. When Napoleon assumed the title of Emperor of the French in , his wife hired Louis Vuitton as her personal box-maker and packer.

This provided a gateway for Vuitton to a class of elite and royal clientele who would seek his services for the duration of his life and far beyond, as the Louis Vuitton brand would grow into the world-renowned luxury leather and lifestyle brand it is today.

Vuitton was born on August 4, , in Anchay, a small hamlet in eastern France's mountainous, heavily wooded Jura region. Descended from a long-established working-class family, Vuitton's ancestors were joiners, carpenters, farmers and milliners. His father, Xavier, was a farmer, and his mother, Coronne Gaillard, was a milliner. Vuitton's mother passed away when he was only 10 years old, and his father soon remarried.

As legend has it, Vuitton's new stepmother was as severe and wicked as any fairy-tale Cinderella villain. A stubborn and headstrong child, antagonized by his stepmother and bored by the provincial life in Anchay, Vuitton resolved to run away for the bustling capital of Paris. On the first day of tolerable weather in the spring of , at the age of 13, Vuitton left home alone and on foot, bound for Paris. He traveled for more than two years, taking odd jobs to feed himself along the way and staying wherever he could find shelter, as he walked the mile trek from his native Anchay to Paris.

He arrived in , at the age of 16, to a capital city in the thick of an industrial revolution that had produced a litany of contradictions: awe-inspiring grandeur and abject poverty, rapid growth and devastating epidemics.

The teenage Vuitton was taken in as an apprentice in the workshop of a successful box-maker and packer named Monsieur Marechal. In 19th century Europe, box-making and packing was a highly respectable and urbane craft. A box-maker and packer custom-made all boxes to fit the goods they stored and personally loaded and unloaded the boxes.



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